Did you clean the weatherstripping off first?TLDR most of this thread.
I'll add my data point. I used @Racer65 / RacerCity weatherstripping and the VHB recommended here on the rear hatch of my 71. The two did not mix. VHB looks solid and felt sticky to the touch. But the weatherstripping and VHB did not adhere and just kept falling off.
So, now I will follow Racer's recommendations on the website this thread and report back. Wish I had found that earlier.