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That’ll be pretty cool if it’s BOF!
Are these coming to the US ?Some new info (maybe??) cross posted from the 4Runner forum. The way I understand this - it's a sub-4Runner size SUV that is on the GAF platform and expected sales are about half the current 4Runner volume. Sounds like a fit for a new FJ Cruiser type model. Only other things to note start of production is January of 2025. And it's only the 2.4L engine option. Not much else I could tell from this - assuming it's authentic. But it would be a good sign that the expected short wheelbase version of something GAF is coming in a year or so. And it's designation is compact SUV standard price class.
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I don't know anything about it. Just that it was posted on another forum supposedly from an insider. I don't know if it's even authentic. If it is - I would guess that it would be coming to the USA if they expect 60k annual sales unless it means a new Fortuner. For an FJ Cruiser type model the rest of the world probably doesn't have enough sales volume combined in that segment to get to 60k units. Only the USA market really supports those volume projections. Unless it's a Fortuner or something like that where it's more mass-market compact SUV. In that case I'd guess not for USA.Are these coming to the US ?
Some new info (maybe??) cross posted from the 4Runner forum. The way I understand this - it's a sub-4Runner size SUV that is on the GAF platform and expected sales are about half the current 4Runner volume. Sounds like a fit for a new FJ Cruiser type model. Only other things to note start of production is January of 2025. And it's only the 2.4L engine option. Not much else I could tell from this - assuming it's authentic. But it would be a good sign that the expected short wheelbase version of something GAF is coming in a year or so. And it's designation is compact SUV standard price class.
One thing I don't understand is the "155L(2) (0-3.5 PC)" part. I think the 3 door Prado 150 is already named J155. So it would be weird to have a new model with the same J155 designation.
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This document is legitimate.
Well if Toyota calls it a Land Cruiser...........![]()
Show me the rear diff.
Makes total sense, especially with the common TNGA-F platform (and the whole point of a common platform).Actually, the Land Cruiser is going to be its own sub-brand within the Toyota line-up. Toyota has been moving in this direction for quite some time. The same with the Century becoming its own sub-brand above the Lexus brand.
Manufacturing rationalization and modularity leads to more varied options across a broad range of platforms each being their own sub-species under the larger Toyota Motor Corporation umbrella.
Makes sense and seems like a smart move for continued global sales dominance.
This is the logical conclusion of the "company model" Toyota instituted in 2016 moving away from the matrixed, "center based" model of organizational logic.
Never the less, the complainers will be along any minute...
This one interesting thing about the size of the mini Land Cruiser FJ is the parallel it may achieve with the cult following of Mitsubishi Pajero and Suzuki Samurai / Jimny models.Do you see it going the Jeep route with everything from sub-compact unibody awd cars being "Land Cruiser" models or just a premium brand for BOF wagons and off-road stuff?
The expanded brand model hasn't worked that I can think of. Didn't work very well for GM, Ford, CJRD. Scion didn't go so well for Toyota. Maybe it'll work this time. As long as they keep making the right product at the right prices it probably doesn't matter what they call them.
What I don't really understand is how Toyota looks at the same history as I see and decides it needs more variants of one market segment. Toyota's BOF SUV models converged into just 3 things: Midsize SUV (LC250,GX,LX,300,4Runner, HD work trucks LC70, and Sequoia. Almost dropped the Sequoia. Everything smaller grew generationally into the same mid-size range. The HD work truck is what it is. Probably not going to change either way. And Sequoia is a small niche product for one market. The rest is all very closely grouped around the same size and function. So - if the market really is comprised of just one size, how many more ways does it make sense to dress it up and brand it? Will a short wheelbase model matter or will it fade away like the FJ Cruiser because it's just a less good version of the wagon? What is going to make it work better this time?