What if Nike purposely designed a stupid looking shoe and somehow clandestinely planted the racism seed in that failed-sports-player's mind, knowing that there might be enough public outcry about his influence over the company that they could justifiably terminate his contract under an 'indecency' or 'morality' clause? They'd be geniuses.
BUT... It's corporations like Nike who influence the young and/or uneducated by signing people like CK and giving them a public platform for their opinions (dissent, in this case) that are causing the real harm. He will one day be dismissed from whatever position he holds there, and it will most definitely be due to financial reasons (real, imagined, or future) because Nike will sure as s*** value making money over supporting the opinions of an individual. We can only hope that they will then find a new wunderkind (ala Michael Jordan) to help them market their wares instead of another uneducated, self righteous, headline grabbing moron who's last big hurrah will be forever remembered as being deemed unhireable because he used his personal opinions to make up for the fact that he was far from the sports player he saw himself as.