I'm running a TJM 10,500 on my Tundra. After researching and reading lots of internet hype, I went with the TJM for a few reasons. It's built tough and tested hard in Australia. My opinion is they use them over there a lot more then many of us here. It's significantly cheaper then it's Warn equivalent.
I've done over 50 pulls with it and so far have no complaints. When my father passed, he left me with an estate as seen on American Pickers with over 14 acres of "stuff". Most of it was farm implements and antique tractors with flat tires buried in the dirt and overgrown with weeds. The winch was a god send and assisted my brother and I in pulling the stuff out and setting it up for the auction.