^^^^
yep. "Made in China" is more complex than just saying it is all bad or not as good as "Made in USA". Not saying this thread was speaking that broadly, as it now a discussion about two specific winches both manufactured in China but generally there does seem to be an over tendency to assume that "Made in China = "lower quality" which is just not always true. The tricky thing is that it is sometimes true and to make it worse, there is a lot of counterfeit stuff manufactured in China (and other places).
I could be wrong but I believe both Warn and Smitybilt are U.S. companies with some manufacturing in China. That is fundamentally different from a Chinese company making stuff in China for export. Non Chinese companies who manufacture in China usually do so under their processes, procedures and specs, and QA. They also control their supply chain. Do you like your iPhone? Guess where its made. Chinese made stuff made by Chinese companies can also be, and often is, high quality. Generally, you get what you pay for. When the quality and materials are the same, the price gap drastically narrows. Part of my day job is to approve for Engineering, new suppliers sourcing digs up. Often, at first glance, there usually seems to be a huge savings. Then we enforce codes and specs and guess what? The price gap drops to 10%, or goes away completely, or they just say "can't meet spec" and we DQ the supplier. (Then I get yelled at for making us un-competitive but that is a different issue).
I also have several personal examples of buying Chinese made things where I have had issues or questions and received great tech support . I bought a Topdon battery charger which I received yesterday via Amazon. Its menus are different from the manual supplied with it. I actually thought I had a Chinese counterfeit of a Chinese product. I emailed the Chinese company and got a reply in a few hours saying they had updated the menus but haven't the new manuals printed. This isn't a one off either.