Finally - Toyota to launch Wrangler competitor

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There are easily 200 options on the j**p. Engine, motor, long wheel, short wheel base, colors tops, etc,etc. The fjc did not hit the mark however the 4runner did. If they want to compete they will have to offer some options and toyota is not about options. J**p starts a $26k to who knows who much (i didnt want to build me one because it was going to say “get a Toyota, we dont have what you want”). So, if they come out with a subaru type of crossover. They will piss us all off but i wonder what percentage of LC followers do they want to target. We are a very small percentage of the market and to my knowledge no one on the this club has gone and buy a brand new landcruiser of the floor room. (Our love doesnt go that far $90k +). I see a crossover in the future or a element type of truck. I really hope i am wrong
Why do they struggle with options. Toyota has tons of greats to choose from. Plenty of good engines on the shelf, sooo... Say screw it and bring back the 40! They have already made a wrangler beater, make the same dang truck, updated with LEDs, vinyl, and of course plastic throw a off the shelf gas motor for NA that is already being made here, and offer a hard and soft top. Everybody loves the FJ40, it looks cool can could keep producing revenue for them. #2019FJ40
 
They have what we need. They have the 70 series convertible, soft top, pick up, with the same engine than the fjc or diesel. It just dont meet the standards here.
 
They have what we need. They have the 70 series convertible, soft top, pick up, with the same engine than the fjc or diesel. It just dont meet the standards here.
Yeah but the 70 doesn't have that curb appeal that makes any 40 an instant classic. All hail the 40!
 
There are easily 200 options on the j**p. Engine, motor, long wheel, short wheel base, colors tops, etc,etc. The fjc did not hit the mark however the 4runner did. If they want to compete they will have to offer some options and toyota is not about options. J**p starts a $26k to who knows who much (i didnt want to build me one because it was going to say “get a Toyota, we dont have what you want”). So, if they come out with a subaru type of crossover. They will piss us all off but i wonder what percentage of LC followers do they want to target. We are a very small percentage of the market and to my knowledge no one on the this club has gone and buy a brand new landcruiser of the floor room. (Our love doesnt go that far $90k +). I see a crossover in the future or a element type of truck. I really hope i am wrong
About $54K for a fully loaded Jeep with every option except cigarette lighter.
 
Yeah but the 70 doesn't have that curb appeal that makes any 40 an instant classic. All hail the 40!
I love the 79 Dual Cab.
All Toyota has to do, dare I say it, copy Jeep. Build a 2dr/4dr short wheel base vehicle with solid axles and none of the bells and whistles. Toyota has a ton of engines to chose from that could drop right in. Keep the interior simple with limited cargo capacity and good approach and departure angles. Toyota wouldn't even have to advertise, they would sell off the show room floor.
 
A base double-cab 70 series with no options has an MSRP of around $78k Australian, or $63,000 US. At that price: 1) enthusiasts will sit it out 2) it'd be competing with luxury SUV and pickups 3) Toyota would sell a few dozen. And this is before meeting US regulations...

As much as I'd love to see them bring in a 70 Series, it won't happen. They'd need to do something US-specific a la the FJC; and it will cannibalize sales from the 4R and Tacoma. I'd be less surprised if they "ruggedized" an existing platform (RAV or Highlander, by raising ride height an inch and sticking on plastic fender flares and skids) with new sheetmetal and tried to pass it off. However, with their stated goal of going all electric, chances are even slimmer...
 
A base double-cab 70 series with no options has an MSRP of around $78k Australian, or $63,000 US. At that price: 1) enthusiasts will sit it out 2) it'd be competing with luxury SUV and pickups 3) Toyota would sell a few dozen. And this is before meeting US regulations...

As much as I'd love to see them bring in a 70 Series, it won't happen. They'd need to do something US-specific a la the FJC; and it will cannibalize sales from the 4R and Tacoma. I'd be less surprised if they "ruggedized" an existing platform (RAV or Highlander, by raising ride height an inch and sticking on plastic fender flares and skids) with new sheetmetal and tried to pass it off. However, with their stated goal of going all electric, chances are even slimmer...

Never understood the prices on the new 70 series. And the price is how most people justify why the 70 series isn't sold here.

A base, bare bones 70 series cost almost double (if it were sold here) as a base bare bones jeep wrangler? Is there some tariff/tax causing the large bump in price? Import fees? A gas engine/5 speed/no lockers 70 can't cost that much more than a comparable Wrangler.
 
A 70 in Venezuela is on the 40-50 range if you can find it. There are just cool looking. No comfortable at all., no leg room in the back and very tippy. They didnt take the soft top or the removable top there. I dont know if still sold there either. At one point it was manufactured there.
 
EXCLUSIVE SPY PHOTOS OF TOYOTA'S NEW CONCEPT VEHICLE: 2019 TOYOTA SEPPUKU

trd.webp
 
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I agree with Izzy in that the 4 door 70 series is a favorite of mine. I believe the LJ77 shares a similar coil set up to the 80 series. I won't swear on that. I know the PU variant has leaves in the back. I am a big fan of the coil spring trailing arm suspension. A big part of why 80 series can do what they do right out of the box.
 
Dream 1: A new FJ40, soft and hard top options. Will take immediate market share from the Wrangler if not too watered down like the FJC or a Pontiac Aztec. Add a V8 and/or diesel option and kick butt. Maybe even, gasp, a 4 door version.

Dream 2: A US 70 Series. 4 and 2 door options. The engineering is already done, just tweak for our DOT and EPA regulations. As posted already, may have to be more competitive with the pricing.

Reality: A new 4 runner trim package with factory light bar option.
 

Why get an old beat LJ77? The currrent production cruisers are of the shelf, ready to go. They meet all the DOT safety specs (ABS, SRS, etc.) just Toyota doesnt wan to bring them in and offer competition to the Tundra/Taco market:meh:

Motors run the gamut, 1GRJ (FJC motor) and the 1HZ and 1VD (diesel)

Below are all current production models.

71 Series soft top

toyota-landcruiser-grj71-soft-top-guloffroad-001.webp


76 Series

4292 - toyota l.c wgn 4x4 (1).webp


78 Series

grj78_1038.webp


79 Series Ver 1

48515661-1.webp


79 Series Ver 2

TOYOTA-LANDCRUISER-0.webp
 
Why get an old beat LJ77? The currrent production cruisers are of the shelf, ready to go. They meet all the DOT safety specs (ABS, SRS, etc.) just Toyota doesnt wan to bring them in and offer competition to the Tundra/Taco market:meh:

Motors run the gamut, 1GRJ (FJC motor) and the 1HZ and 1VD (diesel)

Below are all current production models.

71 Series soft top

View attachment 1618797

76 Series

View attachment 1618791

78 Series

View attachment 1618790

79 Series Ver 1

View attachment 1618789

79 Series Ver 2

View attachment 1618788
The hood ornament won't clear customs.
 
Why get an old beat LJ77? The currrent production cruisers are of the shelf, ready to go. They meet all the DOT safety specs (ABS, SRS, etc.) just Toyota doesnt wan to bring them in and offer competition to the Tundra/Taco market:meh:

Motors run the gamut, 1GRJ (FJC motor) and the 1HZ and 1VD (diesel)

Below are all current production models.

71 Series soft top

View attachment 1618797

76 Series

View attachment 1618791

78 Series

View attachment 1618790

79 Series Ver 1

View attachment 1618789

79 Series Ver 2

View attachment 1618788

Would be lovely, and I know there are fleets of them in Gibraltar, LHD too. But I thought the US doesn't allow any of them unless they are 25 years old. You can bring them in and use in private locations or for Mil training, and we do, but not for Joe Doe to drive and enjoy as a private vehicle.
 
Would be lovely, and I know there are fleets of them in Gibraltar, LHD too. But I thought the US doesn't allow any of them unless they are 25 years old. You can bring them in and use in private locations or for Mil training, and we do, but not for Joe Doe to drive and enjoy as a private vehicle.

I was just showcasing the prowess of Mr. Yota’s lineup, which is strong;)

Of the current 25+ offerings, HZJ-73/74 or the PZJ-75 SWB/MWB with soft or removable top would be my choice;).

Wouldn’t touch the LJ cruisers, I’d go with the KZJ, the 3.0 turbo diesel is nice. I’ve thought about putting a KZTE in my 1st Gen 4Runner;)
 
A base double-cab 70 series with no options has an MSRP of around $78k Australian, or $63,000 US. At that price: 1) enthusiasts will sit it out 2) it'd be competing with luxury SUV and pickups 3) Toyota would sell a few dozen. And this is before meeting US regulations...

As much as I'd love to see them bring in a 70 Series, it won't happen. They'd need to do something US-specific a la the FJC; and it will cannibalize sales from the 4R and Tacoma. I'd be less surprised if they "ruggedized" an existing platform (RAV or Highlander, by raising ride height an inch and sticking on plastic fender flares and skids) with new sheetmetal and tried to pass it off. However, with their stated goal of going all electric, chances are even slimmer...

doesn't make sense either. They created the abomination FJC, and it was basically a 2 door 4 runner. No doubt that took sales away from the 4 runner.

The 70 series (with removable top and doors) is nothing like anything in Toyotas US lineup. If you want a vehicle like that, you are going to Jeep. Not only would sales not be cannibalized, they'd gain customers. Jeep can't make enough Wranglers.
 
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doesn't make sense either. They created the abomination FJC, and it was basically a 2 door 4 runner. No doubt that took sales away from the 4 runner.

The 70 series (with removable top and doors) is nothing like anything in Toyotas US lineup. If you want a vehicle like that, you are going to Jeep. Not only would sales not be cannibalized, they'd gain customers. Jeep can't make enough Wranglers.
Scene: A 70 kicking up a dust trail as it moves across the Australian landscape. A kangaroo jumps across the trail and Ayres Rock can be seen in the distance as the sun sets on the horizon. Didgeridoo music plays.

Cut to a 70 on a wooden ferry being poled across the Amazon. Fishermen in shallow canoes cheer as if floats by. Pan flutes.

Narrator: Capability like no other, undisputed reliability...now available in your part of the globe.

Cut to a topless 70 arriving on the beach in front of the Santa Cruz boardwalk. Two couples ready for the waves cheer as they park, set their lattes in readily accessible cup holders, and jump into the sand as the camera pans to the Toyota Land Cruiser spare tire cover. Fade out and play hipster music. Profit.
 

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