There are so many reasons.
1. undercover 4x4 (clark kent of 4x4's)
2. tailgate
3. fulltime 4wd
4. medium large size (not too big, not too small, just right)
5. rock solid durable and reliable
6. not a tahoe or expedition (too common, big, under built, and should never be off road)
7. wanted a vehicle that lasted longer than 3 years
8. like people telling me nice 4Runner
9. v8
10. rear AC
11. VSC
12. A-TRAC
1. undercover 4x4 (clark kent of 4x4's)
2. tailgate
3. fulltime 4wd
4. medium large size (not too big, not too small, just right)
5. rock solid durable and reliable
6. not a tahoe or expedition (too common, big, under built, and should never be off road)
7. wanted a vehicle that lasted longer than 3 years
8. like people telling me nice 4Runner
9. v8
10. rear AC
11. VSC
12. A-TRAC