For Sale UT: 2004 Land Cruiser J100

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Year
2004
Vehicle Model
  1. 100 Series
Mileage
50000
Color
Gold
I am selling my 2004 Toyota Land Cruiser UZJ100. It currently has just under 50,000 original miles (not a typo). I am the third owner, and have owned it for almost a year now. I have included a brief "history of the truck" section below. It is by far the cleanest cruiser 100 series that I have ever seen in person. The truck still has the factory witness marks on all the bolts on the undercarriage. It drives, rides and looks better than a new truck. Everyone that rides in it and sees it compliments the truck. I planned to keep this as my forever cruiser, but life plans unfortunately change. I upgraded almost everything on the truck (see "upgrades and additions" below), with the intention of keeping it around forever. I am selling because I also own an 80 series, and can only have so many land cruisers in my life. I also performed a baseline of maintenance items which are detailed below in the "maintenance" section. Please note that the Go Fast Camper Rooftop Tent is NOT included in the sale. Everything else seen in the photos and listed in the post is included. I am asking 70k OBO for the truck, based on the mileage and upgrades that it comes with.

History of Truck:
Original Owner: Used as a Colorado ski vehicle, and was garaged at a vacation home in Aspen or Vail, owner ran into garage with the passenger front fender panel (has been replaced and is not original), color is a slightly different hue of gold in the right lighting conditions.
Second Owner: One of the owners at Jordan Motorsports (a specialty dealership located in the Pacific Northwest), personal vehicle collection, they changed the timing belt, water pump and thermostat, coolant, brakes and rotors, changed the oil and filter.
Third Owner: Purchased in December of 2024, brought it to Utah and have kept it garaged and inside during the winter months, and used it for camping, biking and other adventures when the roads are not being salted here.

Upgrades and Additions:
ARB Front Bumper
Warn M12000 Winch with synthetic line
Slee Offroad Full Skid Plate kit
White Knuckle Offroad Sliders
Slee Rear Bumper
Slee/ADS Lift Kit (1.5")
BFG KO3 AT Tires in 275/65R18 (32.1")
Long Range America 40 Gallon replacement main gas tank
Weathertech Floor Liners, including cargo area
Seat Covers
Massive Metal Shop Hidden Console Vault
Slee Main Battery Upgrade Tray
New Main Battery - Interstate 31P-AGM7
Crutchfield bluetooth audio upgrade
Plaidwagon washer bottle upgrade
Slee second battery tray (no battery, compressor, or accessories installed)
Please note that I have an ARB snorkel that I could include as well for the right price from Slee. (it is not currently installed on the truck)

Maintenance:
Oil/Filter change
Front/Rear Differentials - fluid change
Transfer Case - fluid change
New air filter
Maintenance Before I purchased (2024):
Timing belt
Water Pump
Thermostat
Coolant
Brakes and rotors
Maintenance I would perform if I was keeping the truck:
Transmission flush and replace the infamous heater T's.

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Interior photos, leather is perfect under Equipt expedition seat covers.

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Engine bay photos, please note that ARB compressor is not included in sale.

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Bump. Reasonable offers will be considered. Thank you.
 
Bump. Someone make me an offer before I have to stick this thing on bring a trailer! Price lowered to 68k.
 
I love the truck, id buy it, buuut that price. i know iknow its 'worth it'
but youre gonna get hammered on BAT,
might wana drop to a price that moves it here before dealing with that
 
bj70bc said:
I love the truck, id buy it, buuut that price. i know iknow its 'worth it'
but youre gonna get hammered on BAT,
might wana drop to a price that moves it here before dealing with that
Click to expand...
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22k-Mile 2004 Toyota Land Cruiser UZJ100

Bid for the chance to own a 22k-Mile 2004 Toyota Land Cruiser UZJ100 at auction with Bring a Trailer, the home of the best vintage and classic cars online. Lot #215,545.
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2000 Toyota Land Cruiser UZJ100

Bid for the chance to own a 2000 Toyota Land Cruiser UZJ100 at auction with Bring a Trailer, the home of the best vintage and classic cars online. Lot #209,945.
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The first example referenced above from October 2025 has less miles but also has no upgrades and has been in an accident. The second example from September 2025 that has 3-4x the mileage and less upgrades to boot. Based on these and interest already generated, I believe that my price is fair. I can certainly post it on BAT and will probably do that eventually if it does not sell. I do not think it will get hammered. Thanks for the bump!
 
I'm local and would be interested in this truck. So when you posted it I also ran a comparison to those sold on BaT. I looked at all 2003-2005 since they are roughly the same configuration and other years are not. What I found is that only 3 trucks broke $50k. All of those 3 had only 22K miles. Of course this makes no difference to real-world use but I think being extremely low does make a difference to the auctions. The buyers in that price range don't want to actually use the thing, they are going to collect it, keep it as a pretty object, hope it appreciates, whatever. So the extreme low mileage brings extreme money ($50k).

Also to that point notice that none of the $50k+ trucks are modified. In fact, none of the $40k+ trucks in my search were modified. There are a few when you open up to all years. But not many. Big money wants original, and it is well-known you cannot expect to get paid for your mods. Not going to discuss that further here but there are plenty of other threads on it.

Then with regard to listing here or any other non-auction site you've got to expect to discount off of whatever BaT would bring, your compensation for the auction headache. Go check out the 200-series price thread where a fellow is backing out of his auction win.

Bottom line, you have a cool truck but an auction price probably starts with a 4. Maybe a low 5 if you are lucky enough to get a bidding war. If you are getting legit offers at or above that here you should seriously consider taking one.

When you get it ready for BaT take care of the heater ts and anything else you think it might need. It will save you some headache in the comments. Good luck!
 
Gartenmeister said:
I'm local and would be interested in this truck. So when you posted it I also ran a comparison to those sold on BaT. I looked at all 2003-2005 since they are roughly the same configuration and other years are not. What I found is that only 3 trucks broke $50k. All of those 3 had only 22K miles. Of course this makes no difference to real-world use but I think being extremely low does make a difference to the auctions. The buyers in that price range don't want to actually use the thing, they are going to collect it, keep it as a pretty object, hope it appreciates, whatever. So the extreme low mileage brings extreme money ($50k).

Also to that point notice that none of the $50k+ trucks are modified. In fact, none of the $40k+ trucks in my search were modified. There are a few when you open up to all years. But not many. Big money wants original, and it is well-known you cannot expect to get paid for your mods. Not going to discuss that further here but there are plenty of other threads on it.

Then with regard to listing here or any other non-auction site you've got to expect to discount off of whatever BaT would bring, your compensation for the auction headache. Go check out the 200-series price thread where a fellow is backing out of his auction win.

Bottom line, you have a cool truck but an auction price probably starts with a 4. Maybe a low 5 if you are lucky enough to get a bidding war. If you are getting legit offers at or above that here you should seriously consider taking one.

When you get it ready for BaT take care of the heater ts and anything else you think it might need. It will save you some headache in the comments. Good luck!
Click to expand...
I completely understand where you and bj70bc are coming from. The market for older, low mileage land cruisers is not a massive group of people, especially when you consider a surcharge for modifications which further narrows the pool (in regards to price and not being original, as you pointed out). I realize what I am asking and that the modifications and mileage of the truck make the buying pool incredibly narrow. That being said, for the right person, this truck is an incredible deal and would take considerably more than I am asking to re-create.
 
Bump! Price drop to 52K, considering everyone's comments. I have replaced all the speakers with OEM and addressed the heater T's. Someone take this off of my hands before I have to put it on BAT this spring.
 
Beautiful rig. GLWS.
 
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