FJ40on35s, dude, tell us how you really feel.
I am a fan of Toyota vehicles, all of them, not just the Land Cruiser. So when people say that anyone who wants a Xterra type vehicle should just go buy it from Nissan I want to slap them. Why would you WANT to push people to another brand? Even if YOU don't like the vehicle that Toyota builds to compete with say the Xterra, that doesn't mean other folks won't like it and the more vehicles Toyota sells in general the more 'play' money they have to develop more wild ideas. I would never advocate someone buying a vehicle other than a Toyota, so I like the fact that Toyota makes many models, in many price ranges, so no matter what you're looking for you can hopefully find a well built, reliable, smart engineered vehicle from Toyota to suit your needs.
If others feel that every vehicle other than the Land Cruiser is a horrible representation of Toyota, then that's stupid IMO. Look at the numbers, Toyota is not all about the Land Cruiser anymore, I think the torch was passed from Land Cruiser to Toy Truck around 1980, maybe before, since then Toyota has been more about giving the public what it wants, which is well designed vehicles, in ALL SIZES, not just a Land Cruiser, but the Camry, Tacoma, Echo, Tundra, Sienna, Corolla, Tercel, those are their 'bread and butter' sales so to speak. I would even say the 'other' vehicles have saved Toyota, if all they ever made was the Land Cruiser, they wouldn't still be around, they don't sell enough of them to stay in business. Instead they gave the public what the public wanted (sales = they delivered what the public wanted). This case is no different there is a market for a Xterra type vehicle, Nissan is already there with the Xterra, Toyota wants a piece of that, so Toyota will take things learned from the semi-painful first years of the Xterra and improve on it, then undoubtedly release a vehicle better than the Xterra...a brilliant business move for Toyota I think.