A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Oct 8, 2013 #1 Everyone loves Big Data. Drilling into meta-data to gain insights into consumer behavior for more effective marketing is all the rage. But in all this sweetness and light lurks a dark side that can have pitfalls for both marketers and consumers. Link
Everyone loves Big Data. Drilling into meta-data to gain insights into consumer behavior for more effective marketing is all the rage. But in all this sweetness and light lurks a dark side that can have pitfalls for both marketers and consumers. Link
