On one of the more recent t.v. commercials from toyota here in the U.S. They say that there line up from the corolla to the seqouia had received a 5 star crash rating.Why is the landcruiser not included.I mean i think that a landcruiser would have protected it's occupants alittle better than a corolla,right. Theres also another commercial from toyota showing there lineup one after the other in very quick succession but the the landcruiser is not part of that commercial either,why is that?......
Landcruiser crash test results.
- Thread starter KINA
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hoser
SILVER Star
All in the marketing. Probably not included because the LC is not a major seller. There's only so much you can say in a commercial. Say too much and the message gets lost.
Possibly due to the bad publicity that SUV’s kill smaller cars and there occupants. Especially with aftermarket bumpers!
http://www.hwysafety.org/vehicle_ratings/ictl /ictl_4wd_lux_util.htm
See this link which indicates Land Cruisers are very safe based on injury losses by the insurance institute. I have not seen any actual crash test data by IIHS.org or NHTSA.gov.
See this link which indicates Land Cruisers are very safe based on injury losses by the insurance institute. I have not seen any actual crash test data by IIHS.org or NHTSA.gov.
Go to http://www.crashtest.com and it also has good ratings for the LC. Also a very good site to research your other cars.
The only part that scares me is that the sales will decline enough that it no longer becomes viable for Toyota to sell them here in the US. I already see so many Seqouia's on the road, I like that the LC's are a little rare.
I have ehard inferances that Toyota cannot legally advertize the LC in the US, I would like to hear more about it if anybody knows,
RavenTai,
Why spend the money on advertising if you sell everything that is imported? I haven't seen commercials for Ferrari, Lambo, Rolls Royce, Maybach, Mercedes SL500, BMW 7 sereis or Z8, Ranger Rover, hardley any Lexus commercials outside of local dealership commercials. Some vehicles just sell themselves or achieve sales results through selective marketing.
Take a moment to open a Wall Street Journal or Forbes and you'll see ads for Land Cruiser, Lexus, Range Rover, and more of the higher end models that you don't normally see on T.V. Its direct marketing to a niche.
Why spend the money on advertising if you sell everything that is imported? I haven't seen commercials for Ferrari, Lambo, Rolls Royce, Maybach, Mercedes SL500, BMW 7 sereis or Z8, Ranger Rover, hardley any Lexus commercials outside of local dealership commercials. Some vehicles just sell themselves or achieve sales results through selective marketing.
Take a moment to open a Wall Street Journal or Forbes and you'll see ads for Land Cruiser, Lexus, Range Rover, and more of the higher end models that you don't normally see on T.V. Its direct marketing to a niche.
ryanjl
SILVER Star
Toyota does advertise the Land Cruiser in the US. (I have no idea why they couldn't?) There was a television ad a couple of years ago with a lineage of land cruisers, from old vintage FJ's up to the current 100 series.
And EVERY vehicle sold in the US is crash tested. From a Hyundai to a Ferrari. That's one of the reasons it's so difficult to get a gray market vehicle not sold here. That and emissions.
Toyota spends advertising money milking their 100,000 units a year cows, i.e. Tundra, Sequoia, etc. They know the average person will not fork out the extra money for a (18,000 units a year combining the 100 and LX470) Land Cruiser over a Sequoia, so they don't advertise to the average person.
And EVERY vehicle sold in the US is crash tested. From a Hyundai to a Ferrari. That's one of the reasons it's so difficult to get a gray market vehicle not sold here. That and emissions.
Toyota spends advertising money milking their 100,000 units a year cows, i.e. Tundra, Sequoia, etc. They know the average person will not fork out the extra money for a (18,000 units a year combining the 100 and LX470) Land Cruiser over a Sequoia, so they don't advertise to the average person.
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I wonder how the Ferrari compares to a Hyundai in a crash test? My money is on the Hyundai. The Ferrari running around town here would make a quick coffin for the driver.
ryanjl
SILVER Star
Depends on the model.
Most are made with composite materials which are lighter and stronger than steel.
Of course, you can look here and see for yourself:
http://www.wreckedexotics.com/
Most are made with composite materials which are lighter and stronger than steel.
Of course, you can look here and see for yourself:
http://www.wreckedexotics.com/
Jim_Chow
V8_Fan
shocker said:
Yep, that's what I read on the NHTSA website about importing vehicles. Every new type of vehicle needs to be crash tested or the maker needs to say (in a letter or such) that it meets the US crash safety requirements. As far as emissions, it's easy if it's a diesel, as requirements are essentially non-existent. In emissions-crazy California, diesels are exempt, while in AZ, you only need 30% opacity in the exhaust. It's the safety stuff that's tougher, which is why a modern LC78 or tropical spec 105 won't be easy to import. I think w /the 105, you could get toyota to say it meets crash tests for all countries (toyota website says they choose the most stringent global standards and match/beat it), but you'd still have to have airbags installed. The gov't might even go as far (in the next few years) to require automatic airbag disable sensors and stuff like that.
The only loophole around this, I think, is to import a truck for commercial use. I mean a real truck, like a Toyota Dyna or something. A LC78 flatbed might be able to pass as a commercial vehicle.
hoser
SILVER Star
I believe Volkswagen diesels were not sold in California and New York from 2001 to 2004 due to stringent emission regulations. A friend had to buy his Jetta TDI in Utah, drive it like 7,000 miles before he could register it here in California as a used car.
Sure there are no recurring emission tests but there is the initial test in order to sell cars in those states.
Sure there are no recurring emission tests but there is the initial test in order to sell cars in those states.
hoser said:
Same thing with the new Mercedes E320 CDI diesel (drool). Damn Commiefornia!
http://www.mbusa.com/brand/models/E320CDI.jsp
Vehcles are not crash tested unless their sales figures surpass a certain percent of marketshare. A money thing I suppose.
madams557 said:
There's a famous internet picture of my personal favorite Ferrari, the F40, after a somewhat minor road crash (40 mph) and it was very, very bad.
I think something on the order of $20,000 was added to the first year of the F40 prices just to offset the crash tests that had to be performed that year. I guess crash tests don't guarantee that you'll really survive much.
Jim_Chow said:
I got into a discussion about importing Panszergatons(sp) and on the internet you can import any vehicle as long as it's 20 years old. There are certain countries where this 20 year thing doesn't apply and you'll need to replace headlights, tail light and what nots. Which cars are on that list I could not find.
Jim_Chow
V8_Fan
hoser said:
Yes, that's the catch. I know in CA, to import any vehicle into the state that you have not previously owned for a certain amount of time, you have to have a minimum number of miles on it, regardless whether it's diesel or gasoline. This is so people don't import a new vehicle. However, I've seen exceptions, at least the Nissan Skyline GTR. There's a company in CA that imports them from Japan (the only right-hand drive listed on the DOT list), gets them up to US specs, and sells them for like $90K. The car, new, in Japan, is like $40-44K, so there's a handsome profit for the importer.
