A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Nov 18, 2010 #1 Kia will tout its redesigned Optima sedan in a Super Bowl ad in February. The launch of the 2011 Optima is being modeled on the strategy used to introduce the 2010 Kia Sorento crossover, which also included a Super Bowl ad. Link
Kia will tout its redesigned Optima sedan in a Super Bowl ad in February. The launch of the 2011 Optima is being modeled on the strategy used to introduce the 2010 Kia Sorento crossover, which also included a Super Bowl ad. Link
