A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Nov 10, 2013 #1 To help execute its take-on-the-Germans strategy, Cadillac has turned to, well, a German. General Motors last week named former BMW marketing executive Uwe Ellinghaus as chief marketing officer for global Cadillac. Link
To help execute its take-on-the-Germans strategy, Cadillac has turned to, well, a German. General Motors last week named former BMW marketing executive Uwe Ellinghaus as chief marketing officer for global Cadillac. Link
