*Media Alert*Media Alert*Media Alert**Media Alert*
GRAND SIERRA RESORT AND CASINO KICKSTARTS THE RENO EVENT OF THE SUMMER WITH MEDIA OPPORTUNITY AND RIDER DEMONSTRATION ON MARCH 30 PRESENTING DETAILS FOR XTREME OUTLAW WEEKEND
GRAND SIERRA RESORT AND CASINO KICKSTARTS THE RENO EVENT OF THE SUMMER WITH MEDIA OPPORTUNITY AND RIDER DEMONSTRATION ON MARCH 30 PRESENTING DETAILS FOR XTREME OUTLAW WEEKEND
What: Continuing to bring adrenaline junkies and inherent danger to the heart of Reno, Xtreme Sports Bar + Lounge inside Grand Sierra Resort (GSR) will present details on Xtreme Outlaw Weekend, which will be held Father’s Day weekend, June 17-20. Led by creator and founder of Xtreme Sports Bar + Lounge, Richard Silverman, Valley Off Road Racing Association(VORRA), Off Road Innovations of Renoand LivFast, the weekend will include a series of events featuring freestyle jumping, Supermoto, a 250-mile Desert Race, autograph signings, awards ceremonies and a pool party at The Beach at the Grand Sierra Resort.
Who: Richard Silverman, President of Grand Sierra Resort and Casino
Tim O’Brien, CEO and President of LivFast
Wes Harbor, CEO and President of VORRA
Don Gilman CEO and President of Off Road Innovations of Reno
Rod Hall, 22-time Baja 1000 winner
Elite riding participants including Greg Garrison and Dustin Miller
When: 2 p.m.
Tuesday, March 30
Where: Grand Sierra Resort and Casino
Parking Lot
2500 East Second Street
Reno, NV 89595
Media: All media are welcome to cover and must RSVP to Kala Peterson: kpeterson@kirvindoak.com.
For the latest and greatest news on GSR, check them out on Facebook and Twitter.
About LivFast:
LivFast is a premier freestyle motocross team participating in events around the United States. The team includes riders Jesse Jolson, Greg Stevens, Kenny Bell, Greg Garrison, Dustin Miller, Matt Buyten, Brian Foster, Adam Jones, Mike Mason, Drake McElroy, Beau Bamburg, Derek Burley and others. Livfast is owned and operated by Tim O’Brien. For more information, call 775.846.3278 or visit www.livfast.com
Valley Off Road Racing Association (VORRA)
VORRA was established in 1975 as a family-oriented organization and is led by current promoter Wes Harbor who believes that “off road racing has its roots in people’s garages”. VORRA is the only organization to offer both four short course races and three desert races as part of its overall season championship. Each race draws over 60 racers between multiple classes available for Cars, Trucks, Pilots, ATV, UTV and Trophy Karts. In 2010 VORRA has added two additional truck classes and a standalone ATV Race Series. More information can be found at www.vorra.net
Off Road Innovations of Reno:
Off Road Innovations of Reno is a full service 4x4 and auto repair facility. We specialize in drive-train and bolt-on accessories as well as fabrication. ORI of Reno holds off road driving and recovery classes and is involved in multiple off road events in Reno. For more information please see our Web site: www.orireno.com
About Grand Sierra Resort and Casino:
Grand Sierra Resort and Casino (GSR) is in the heart of Reno/Tahoe. GSR is northern Nevada’s most complete resort destination with nearly 2,000 guest rooms and suites. The property offers a wide variety of accommodations for the everyday business traveler to the complete family vacation with amenities that include 200,000 square feet of meeting and convention space, branded retail shopping, headliner entertainment, a cinema, a 50-lane championship bowling center, outdoor thrill rides, aqua golf driving range, the largest casino north of Las Vegas with 24 hours of heart-pounding action plus so much more. GSR is a proud member of Summit Hotels and Resorts, a prestigious brand of Preferred Hotel Group. For more information, please visit www.grandsierraresort.com or to make reservations call 1.800.648.5080.
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Kala Peterson/Melanie Shafer, Kirvin Doak Communications: 702.737.3100
Kpeterson@kirvindoak.com / mshafer@kirvindoak.com
Melissa Haughey, Grand Sierra Resort and Casino: 775.789.5329
Melissa.haughey@grandsierracasinos.com
Charlene Bower, Bower Motorsports Media: 714-394-1716
charlene@bowermedia.com