A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Mar 25, 2010 #1 General Motors Co. slashed its sponsorship budget by 60 percent from pre-bankruptcy levels, and the days of multimillion-dollar rights deals may fade as the U.S. automaker looks to connect more effectively with consumers. Link
General Motors Co. slashed its sponsorship budget by 60 percent from pre-bankruptcy levels, and the days of multimillion-dollar rights deals may fade as the U.S. automaker looks to connect more effectively with consumers. Link