A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Feb 20, 2011 #1 Olivier Francois has created buzz for Fiat in Europe by using very big-name celebrities in car advertising. Now the Chrysler brand CEO is doing the same in the United States -- and using his powers of persuasion to make it happen. Link
Olivier Francois has created buzz for Fiat in Europe by using very big-name celebrities in car advertising. Now the Chrysler brand CEO is doing the same in the United States -- and using his powers of persuasion to make it happen. Link
