A AutoNews Joined Dec 17, 2008 Threads 2,624 Messages 2,624 Jan 15, 2012 #1 General Motors marketing chief Joel Ewanick wants to consolidate the stable of 50 or so advertising agencies that work for Chevrolet to five or even fewer, to slash costs and unify the brand's global message. Link
General Motors marketing chief Joel Ewanick wants to consolidate the stable of 50 or so advertising agencies that work for Chevrolet to five or even fewer, to slash costs and unify the brand's global message. Link
