Dodge Viper fans have this as well. I'm planning on incorporating something like this into the custom shroud I'm going to make. Piano hinges with rubber flaps.
I spent hours one day looking all over the web for something like these...what I call a "flapper valve".... never could find anything. It may be just a home brew solution. I think they are using a stiff kind of heavy duty rubber....just stiff enough that the air flow will bend in, and siftt engough to close with no air flow.