Ive liked the Raptor ever since it came out. It was a huge success for Ford and they initially couldn't keep up with demand. The US Border Patrol even bought a bunch of them to use. It kind of created its own niche; Ram now has the Rebel, but its just cosmetic. Chevy may have something comparable now, too.
The earlier Raptors with the all-motor 6.2L V8 is the only Raptor I would want though. I was disappointed to hear the new ones have a twin turbo EcoBoost, I wouldn't own one of those. But considering it has 12" of suspension travel, 411 HP, stock 35s with a rear locker and 4.10s, well that all sounds pretty sweet to me for a stock truck. In 2012 they changed the open front diff to a limited slip, so Id take a 2012-16 Crew Cab with the 6.2L in white. Its just a really unique truck. I think for some vehicles, the rewarding driving experience and performance just outweigh any reliability issues.
As far as Ford, Id rank them ahead of both Chevy and Dodge as far as reliability but below Toyota, in general. However, the Ford Excursion is the 3rd most reliable full-size SUV behind the LC and the Sequoia, according to the Long Term Reliability Index. This index is often cited around here because the
LC scored a perfect 100. Ive owned a 2002 Excursion Limited 4x4 with the 7.3L PowerStroke Diesel for about 6 years now, have put 100k miles on it, and its been the most reliable vehicle Ive ever owned, and Ive owned a lot of Cruisers. Im not one of those die hard Ford fans by any means, but I am a die-hard Cruiser nut. That being said, I would actually put a 7.3L Excursion's reliability up against an LC any day. The Excursion was maybe an anomaly for Ford; just a really over-engineered SUV as far as toughness, then you put in one of the best diesel engines of all time and you have a great package.