The new hilux/tacoma will be interesting as that will essentially show there hand for their next gen BOF, mid size SUV segment.
I think the US market has demonstrated it will respond quite will to selling the same vehicle under different badges and name plates. People love the Yukon, Tahoe, and Escalade even though they are pretty much the same s***.
I think that the area where GM succeeds and toyota fails is when GM pretty makes all options available across the platform. Outside of an off road package in the Escalade, you can get what you want. Want a luxury tahoe with the big engine, its an option, want a off road yukon with diesel, its an option.
I like larger, BOF, Toyotas,
It blows my mind that in order avoid the terribly designed cargo area of the sequoia, one has to drop another 25k to get into the LX and get the down graded engine that comes standard in the Tundra while not offering an off road trim. Its just not worth it.
Ten years ago, i would never of assumed I would put the family into an Armada/Patrol, and would be considering something from Ford for my next vehicle but yet, here we are.