Haha, I get that, and figure that to be true, but my question is why? Better quality or different design or what?
I don't know that the quality is necessarily better than other winches (good ones) on the market, but the design is certainly solid. Big, stout spur gears...housed in a large case...with an oil bath lube system. Gear ratio...makes it a very fast winch. The drop in pulling power (per layer of cable) is much less than many winches.
Yes, you can get the electric motor hot...by running it too long without letting it cool...and the drum can heat up pretty good (friction from cable), but you'll never heat up the entire unit as with some designs.
If you've ever taken one apart....the first thing you'll notice is the simplicity of it all (no planetary gears, internal brakes, clutches, etc). Also, tolerances are "generous" to say the least...so short of packing it with sand....it will keep on running.
Make sure you keep all connections clean....and "exercise" your solenoid pack from time to time.
Their are more "efficient" designs out there now, but the venerable 8274 has a good reputation for a reason.
Funny thing is......even though it is Warn's most famous winch, they didn't design it.
They made improvements to it over the years...so they can rightfully claim those, but the basic design is that of a Bellview.
Anyway, its a hell of a winch IMO.