I also have the Coleman 40qt one and it works very well IMO. I've had it for about 2 years now, got it at Walmart for about $85 and it came with the 110v->12v adapter (which btw is handy for charging a 12volt battery if you don't have a charger at home). It cools rather slowly but I usually put stuff in that is already cool, or a ice-pack or something. I've ran mine for 14+ hours continous on a normal battery and was able to start fine...definetly showed signs of drainage but it did start without any problem. (technically by the numbers my battery should have been dead, but it started fine...so your mileage may on that, I have a Costco battery in mine, nothing special)
They are really light, you have to strap them down or something to keep them from moving. The Coleman one you can use as a fridge (upright, open the door like a fridge) or down like a normal cooler. I've found having it vertical works WAY better, you have to keep the heater/cooler area clear anyway so having it vertical is easier to keep that clear I think...and cool air coming down from the top seems to do better than cool air from the side (inside the cooler).
I just bought a Coleman one for my mom, same exact as mine at Walmart for $67 and it also came with the 110->12v thingy, their's is a wall-plug one but all work the same...really good deal IMO.
It will also heat up to approx 42 degrees above ambient, I heated up some cold pizza once had it near the actually fan blowing in the hot air, actually did pretty good, I was impressed, can't cook in it, but definetly warmed up some cinnimon rolls and pizza (great combination!)

I switched from cooling to heating and within about 45-60 minutes the pizza was warm, which was not bad at all I didn't think.
I'd love to get a ARB but the price difference, of about $590 is a problem to me when my cooler has done great, and it will freeze things very easily if the ambient temp gets low...but I can live with that.
-Mark Brodis