AutoNews Hyundai ads will aim for the heart, not wallet

This site may earn a commission from merchant affiliate
links, including eBay, Amazon, Skimlinks, and others.

A

AutoNews

Joined
Dec 17, 2008
Threads
2,624
Messages
2,624
Hyundai's new U.S. marketing chief wants the brand to make stronger pitches about improved quality, design and engineering -- a more emotional appeal to buyers who traditionally have shopped the brand only on price.





Link
 
You must log in or register to reply here.

Similar threads

RockCrawler.com
The California 300 rocked Southern California
Replies
0
Views
1K
RockCrawler.com
RockCrawler.com
RockCrawler.com
Competitiors, King of the Hammers Info Starts Now!
Replies
0
Views
319
RockCrawler.com
RockCrawler.com

Users who are viewing this thread

Total: 1 (members: 0, guests: 1)

Share this page

Back
Top Bottom