Whether it's Carhartt or TNF or Filson, you have to look at the material. Most of Carhartt's pieces are 100% cotton, which is a no-no if you ever get rain or snow.
Regarding TNF and others, there are MANY different lines of jackets made, and the reason some of the jackets are $300-$400 is because of the seems, zippers, insulation and overall construction. Unfortunately, many of the better quality jackets you won't see on the racks in an REI, Basspro, Cabelas, etc. Stores order what will sell the best at a particular price point, and most consumers don't know the difference.
(King of the Mountain wool jackets are incredible, but you can't sell them as a retailer because they are rather expensive, but if you buy a set once, that's all you will need in a lifetime.)
Also, if you hunt, you have to consider the quietness of the garment. Many of the synthetics are just too noisy, and unfortunately, there is not a good blend between the hunting and non-hunting garments.
Cabelas sells some decent jackets that you may want to look at. We are very disappointed at the choice of garments offered at most retail locations.