2017 land cruiser just landed on toyota's website... Any news or rumors on a new 300?
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I think worries of a disappearing LC are unfounded. Toyota has NO OTHER such legendary vehicle, and it's a huge part of their cultural identity. I can't even count how many huge Toyota dealerships have at least one beautiful 40 series somewhere in their showroom. What other true icon does Toyota have? Answer: None. They've got other fantastic vehicles with stellar reputations, but nothing even comes close to the Land Cruiser. I'll eat my hat...and yours...if it goes away. Toyota doesn't mind obscure and niche, and they value history and the concept of "legendary."
I think worries of a disappearing LC are unfounded. Toyota has NO OTHER such legendary vehicle, and it's a huge part of their cultural identity. I can't even count how many huge Toyota dealerships have at least one beautiful 40 series somewhere in their showroom. What other true icon does Toyota have? Answer: None. They've got other fantastic vehicles with stellar reputations, but nothing even comes close to the Land Cruiser. I'll eat my hat...and yours...if it goes away. Toyota doesn't mind obscure and niche, and they value history and the concept of "legendary."
The 200 Series platform ( LX and Land Cruiser combined ) sold around 150k+ vehicles last year. ( 120K+ Land Cruisers and the rest LX ) .
Keep in mind the updated version came out later in the year, no doubt sales will have improved since then.