Damn long thread to get caught up on
Without the internet this conversation would take longer and those of us that joined in late would not have the chance to review it
When you raise the dues do it once and do it big - hard to get more later ( even though you will just not as soon)
You can ask for donations and give status to those who give, to help raise some funds
The mag may now be able to stand on it own in public, but this will change things forever (like adding mini trucks to a LC mag, sorry could not resist) keep it exclusive
Every FJ cruiser sold should have a join card in it - for that matter every LC
The org and mag cannot compete with the various boards - so it should offer something else that you cannot get on the net - well written full trip articles - interesting and informative how to articles - ahead of the curve equipment reviews - and glorious full page photos of the vehicles we love - just to name a few
Those of us who will pay and support the org will still be here and some newer folks will pay the premium - Please raise it to $50.00 w/1st class postage - then offer some added value
[edit] just to add - having been a member for a while and reading Marks tech for years and years it was finally great to meet him in Alaska ...yes this was TLCA at its best